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Our Team

Kelsey Brown and Nicole Asselin

Kelsey and Nicole became co-owners of Village Fabric Shop in late February 2021. They follow in the footsteps of 4 other Winston Salem crafters, sewists, and quilters who who had craft and fabric shops in the Reynolda Village since 2009. 

They met as Textile Instructors at Sawtooth School for Visual Art and dreamed up a community space and textile shop while picking, carding, and spinning sheep and alpaca fleeces in the Appalachian mountains - little did they know that dream would become a reality just 6 months later. 

Nicole moved to Winston-Salem after receiving her Master’s in Art and Design from North Carolina State University in 2018. She is a textile artist and educator with over 10 years of teaching experience. She teaches classes in art and design fundamentals, textile design, weaving, natural dye practices, and leather working. In her artwork she is focused on eco-based techniques and using traditional textile practices to tell unconventional stories. Nicole loves helping people find their fiber passions. Check in with her if you need help selecting a color palette for next project.

Kelsey moved to Winston-Salem in late 2015 to work as a Coordinator and Art Teacher with Arts For Life, a non-profit that supports pediatric patients and families through arts education and engagement at Brenner Children's Hospital. She's seen the joy that creating brings to people and loves to spread the joy. She has been teaching weaving, natural dying, sewing, and fiber processing for over 9 years. Kelsey loves being scrappy with her materials, and mixing up traditional processes with new and modern ones. She's been sewing for as long as she can remember and as a lover of everything hand-made she has a experience with most textiles crafts.  She volunteers with the Boys and Girls Club garden in WS growing natural dye and fiber plants, and teaching youth how to dye with the plants they grow.
Adrian Smith is Kelsey's Husband and part owner of Village Fabric Shop. He is a passionate entrepreneur, with a a background in finance and entrepreneurship. While Nicole and Kelsey run the day the day at the shop, Adrian is behind the scenes making sure the business can be sustainable for the long haul.  He believes strongly in the ability of entrepreneurs and innovators to create meaningful impact in the world. You can find him around town on his burrito scooter, El Burrito Bueno.  
Adrian Smith, Kelsey Brown, and Nicole Asselin


We are not actively hiring a shop position at the moment, but we always accept resumes to keep on file. Please send cover letter and resume to shop@villagefabricshop.com if you're interested!

We are looking for youth and adult sewing instructors! Please fill out this form and we will be in touch. 
Thank you